The Feed

Dec 22, 20233 min read

Tivoli Audio Launches Model Two Digital, SongBook, and SongBook MAX

Working with Tivoli Audio to launch their three new products this year has been a pleasure: the wonderful Model Two Digital, SongBook,...

Mar 23, 20231 min read

Sarah Findlay On The 5 Things You Need To Create A Highly Successful Career As A PR Pro

It was a pleasure doing an interview with Authority Magazine about the PR industry. Thank you for giving me the opportunity to share my...

Dec 14, 20222 min read

3 Reasons PR Helps with Backlinks for your website

There's much importance placed on backlinks in the online marketing world. Backlinks are links from a page on one website to another. PR...

Nov 30, 20222 min read

Lead times matter for PR

No. Don't tell the media about your new film the day it comes out and expect coverage. TOO LATE!!! Photo by Alexander Park on Unsplash...

Oct 20, 20223 min read

Why you shouldn’t rely on a Newswire service to get your story published

Many business people I’ve worked with over the years have tried using a newswire service to send their press releases out to the media...

Aug 31, 20222 min read

Publicity stunts

Publicity stunts have been happening most of human history and date back to the earliest one in 350 B.C. Did you know that the potato...

Aug 24, 20223 min read

What you need before you start PR

When hiring a publicist, they will need a few materials and things from you to get started and do their job representing you and securing...

Aug 11, 20223 min read

What is PR?

PR stands for Public Relations, which covers a scope of areas in the communications field. In the entertainment industry, PR is called...